PERE is a digital platform that makes it easy for restaurants to get customers in seats and reward hotels and concierges for referring high-paying guests. It’s the modern way for restaurants to say “thanks” and adios to outdated rewards like free drinks, meals and under-the-table cash payments.
It all started back in 2017 when co-founders Rune, Steffen and Kasper set out on a mission to make it ridiculously easy for hotels and concierges to also profit when making personal referrals. Their eureka moment came when they asked this question: why do hotels pay online travel agencies – like Booking.com – a fortune for referring guests but don’t get anything in return when they refer the same guests to local businesses?
That’s why we’re building a global community of hospitality heroes who are passionate about creating a modern way to harness – and profit from – the power of personal referrals. That’s thousands of hotels, concierges, restaurants and other hospitality heroes instantly connected and working in concert to transform the hospitality industry. That’s the PERE way!
Every person has local insight and knowledge that can and should be utilized to the benefit of all.
Celebrating how a personal referral connects humans in profound ways and establishes a handshake of trust and loyalty between our community.
Creating equality and fairness in how profits are shared in the hospitality industry, including the often overlooked yet indispensable middle players. Why should we pay for some referrals – but not others?
Building a global community of hospitality heroes who are passionate about bringing more connection and meaningful experiences to the world.
We set out on a mission to make it ridiculously easy for hotels and concierges to profit when making personal referrals.
An American tourist in Copenhagen, Denmark becomes the first guest booked via PERE.
The company reaches its first “100 guests in a day” milestone and tops the 10,000 total guests mark.
PERE expands operations to London and Paris with the help of local affiliates and surpasses 100,000 guests.
We help restaurants mitigate effects of Covid-19 with triple digit growth across all markets.
PERE expands to the US and more European cities.